Get set Festival is a progressive cultural festival that informs and entertains a large creative audience in Porto. The event embraces contemporary creativity through an extensive programme of inspirational conferences, experimental workshops and performances by relevant individuals and studios from the most diverse creative areas.
Epiforma worked together with Get Set Festival to reinvigorate the event and clarify their positioning and internal spirit. The narrative we created was born from the idea that the festival is a platform for celebrating creativity.
At the core of the identity is the abstraction of the typography, developed from the idea that Get Set Festival is a platform for connectivity and knowledge sharing. The bright colour palette, bold layouts and playful typographic language helped to create a genuine playful identity.
In addition to the new identity, we created a custom font, a new website design and a lot of print collateral and animations.